post NAB let down

Another year, another smash by Black Magic. I didn’t make it out to NAB to see the dazzling new offerings in broadcast and cinema products but with the live feeds and daily video posts it is not necessary. So there are more cameras coming out. Ok, but who was really asking for new cameras? These days we are working with smaller cameras at high resolutions. The market just gets a little more crowded and eventually there will be fewer cameras if resolution and compression stabilize. Most likely the startups like Digital Bolex will suffer the same fate as DALSA. Not enough reserves to make it through the next technical or manufacturing hiccup or the camera is too expensive for the market it was created for. But it could also be the makers with deep pockets that decide to back away. RED stopped making lenses after a short period, leaving it those that do it best.

Anyway, I was hoping to see more innovation (and lower prices) in cameras that acquire slow motion at 240FPS and above. Some cameras have pushed close as a standard feature or add-on (Arri Amira), but the Sony FS-700 still remains the best deal for short bursts of slow motion and very capable 1080 video work. With 4K add-on for that camera you are getting close to the price of a RED Scarlet, but with more features including better audio. On the upside of the the new cameras is the realization that they should still be operator friendly and shoulder mounted. The modular box is cool, but by the time you add all your third party accessories you have doubled the price of the camera.

On the horizon we have the GoPro Hero 4 being talked about with 120FPS at 1080 and 4K up to 30. Also the GH4 is shipping so there are plenty of new toys to try out. Do we really need them? Nope, but does a child with a room full of toys still enjoy a visit to the toy store? YES!