On Friday I was working a VIP Super Bowl party for Rolling Stone magazine. I’m stationed on the RED carpet with other press (video and photography and VR). Next to me is this guy that I overhear is working for the PR firm. They ask him if he is shooting video with that (gesture to iPhone on osmo mobile gimbal). He says yes, it is 4K. Later there was some confusing about whether he got an interview of someone that they could use. He wasn’t using any microphones, just the iPhone.

So I’m there hired by Rolling Stone through a production company to basically do the same thing. Film b-roll and grab a few interviews with our guy. I’m using a fully loaded Sony Fs7 with an Easyrig. And we’re not shooting in 4K because it is all going to web and social. I bet his back wasn’t feeling it later.